Yield Management Specialist (1 ตำแหน่ง)
บริษัท เทนเซ็นต์ (ประเทศไทย) จำกัด
Yield Management and Analysis:
- Conduct quantitative and qualitative data analysis based on business data.
- Provide business insights or forecasts on trends and behaviors of the market.
- Integrate competitor or market information from external sources with the company’s data to provide comparative and strategic analysis.
- Monitor and analyze ad partners’ performances and recommend strategies such as price strategy to optimize yield
- Work with the Finance Team to ensure timely payment from clients and agencies and reconcile advertising across multiple platforms and partners for billing allocation
- Forecast inventory and optimize campaign.
- Use ad serving systems to monitor traffic, test creative, schedule, target, and report on complex ad campaigns.
- Proactively investigate technical issues (delivery discrepancies, billing disputes, operational issues) with clients, agencies, and/or internal parties and provide resolutions to these issuesManage relationships with ad networks and ad technology partners.
- Bachelor’s degree or higher in Business, Economics, Engineering or any related fields
- Strong analytical and problem solving skills with business acumen
- Detail oriented with ability to multitask and prioritize responsibilities
- Excellent English written and verbal communication skills
- Proficient in Microsoft Office especially Excel such as PIVOT function and PowerPoint
- Knowledge of pricing, advertising technology and yield management techniques is a plus
- 2-3 year experiences in some or all of the following fields: Ad Operations, Digital Advertising and Ad Trafficking, Programmatic Buying/Selling is a plus